The Empty card case stands out from the crowd with its distinctive features. The designers have created a negative shape that showcases the core of the product - the name card itself. This clever design allows users to easily push the card out and pass it to the other side using their thumbs, adding a touch of elegance to the exchange.
Parametric design techniques were employed to create the main surface of the Empty card case. This approach ensures that the size of the name card meets the standards of Asia, Europe, and America, making it a versatile choice for professionals around the world.
Manufactured using die-casting molding and aviation alloy material, the Empty card case is not only visually appealing but also durable. CNC precision milling processing further enhances the quality of the product. The surface undergoes sandblasting and oxidation processes, adding a refined finish to the design.
Throughout the design process, the team faced the challenge of introducing parametric tools to the design team. However, their efforts paid off, as the use of these tools improved communication and design iteration speed. The result is a card case that seamlessly combines mathematical beauty, tactile experience, and functional efficiency.
The Empty card case project began in March 2017 and was completed in September 2018 in Beijing. Its innovative design and attention to detail have earned it recognition in the form of the Iron A' Design Award in the Art and Stationery Supplies category in 2020. This prestigious award is a testament to the practicality, innovation, and professional requirements met by the Empty card case.
With its unique blend of art, architecture, design, innovation, and technology, the Empty card case is a must-have accessory for professionals who value style and functionality. Elevate your networking game with this sleek and sophisticated design.
Project Designers: SONG LIU and LEI WANG
Image Credits: SONG LIU and LEI WANG
Project Team Members: Song Liu.
Lei Wang.
Project Name: Empty
Project Client: SONG LIU and LEI WANG